View Branch Site Analysis brochure (PDF)
Using the same models underlying its Bancography Plan software tool, Bancography
evaluates the demographic and competitive environment surrounding your proposed
location to build complete financial projections for the branch. The
evaluation recommends whether to proceed with the project and
discusses the primary
indicators, risks, and alternatives.
Send Bancography the address or intersection of your next proposed branch,
and we will provide:
Demographic information for any trade area, including:
Competitive data, including five-year deposit history for
all competing banks, thrifts, and credit unions
in any trade area, as well as discussion of deposit
- population counts, growth projections, and age distribution
- racial composition
- income distribution and home value
- employment counts and business counts by primary SIC code
- thematic maps (income, growth and age)
Maps of the proposed location
showing all competing institutions.
Overall market demand estimates, based on underlying
demographics, for major product groups: Checking,
Savings, Money Market, CDs, Equity Lines, Installment
Plots of existing customer households that may reveal
gaps in existing coverage or that may confirm
the proposed area is already well served.
Complete pro forma balance sheet and income projections
for the proposed branch. Projections use the
institution's own spreads, rates, land and construction
costs, and operating expenses.
$2,400 per proposed site
If you wish to evaluate a broad geographic area (e.g., city, county, metro),
click here for the Branch Site Identification.
Contact us for more information: (205) 254-3255 or email.