is pleased to announce that it will be a participating
exhibitor at the BAI Retail Delivery conference
in Anaheim, from December 11th - 13th. Visit our
booth (#127) in the exhibit hall if you missed
Branch Planning Software's debut in Chicago. Plus,
we'll unveil our call center benchmark survey,
another best practices study, for your review.
And be sure to test drive ProfitGuide,
a product and household profitability measurement
software tool that we'll launch just prior to the
will participate as an exhibitor at the American
Bankers Association Marketing conference in Chicago,
from October 14th - 17th. Visit Bancography at
Booth #510 in the exhibit hall to see a demonstration
Planning Software, to review our Internet Banking
best practices study, or to learn more about other
Bancography products and services.
announces the release of Branch
Planning Software, an innovative software tool
that offers a quick, intuitive method to estimate
market potential for any branch location in the
United States. Branch Planning Software arose as
a means to standardize the type of analysis Bancography
performs in its custom branch optimization projects.
software yields all the data needed to evaluate
current and potential branch locations: a balance
sheet and income statement for the proposed location,
competitive profile, demographic profile, and competitor
maps. This unique tool combines disparate data
sources and Bancography's proprietary demand projection
database to provide a consistent method for comparing
may license Branch Planning Software annually on
a state, regional, or national basis. Annual releases
will update Branch Planning Software's demographic,
competitive, balance demand, and mapping data.
July 16th, 2001, Kimberly Clay and Steven Reider formed
Bancography, a financial services consulting firm.
Bancography will specialize in bank marketing software
and marketing research, and will also offer advisory
services in quantitative marketing, delivery systems,
and product management.
corporate offices will occupy a renovated warehouse
in the historic loft district of Birmingham, Alabama.
a unique software tool that allows banks to
forecast profitability for proposed branch
syndicated market awareness and competitive research
survey that will provide affordable intelligence
to banks across any metropolitan area
benchmark studies of best practices in internet
banking and bank call centers