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2004 Archives

Volume 13, December 2004

  • Syndicated Release: Marketing Research Benchmarks and Toolkit
  • The Branching Imperative: Implications for Profitability
  • How to Interpret FDIC Deposit Statistics
  • Research Finding: Adding ATMs improves Retention

Volume 12, August 2004

  • The Relationship Between Problem Occurrence and Customer Satisfaction, Part 2 of 2
  • Inside the Wallet of the American Household
  • Product Note: New Release of Bancography Plan
  • How to Analyze Branch Demographics

Volume 11, May 2004

  • The Relationship Between Problem Occurrence and Customer Satisfaction, Part 1 of 2
  • The Network Effect: The Benefits of Branching
  • Product Briefing: New Branch Reviews
  • How to Choose the Right Location for a New Branch: Dos and Don'ts

Volume 10, February 2004

  • In-store Rollouts Support Varied Objectives; Yield Varied Results
  • Case Study: Measuring Service and Satisfaction Across International Borders
  • Syndicated Release: Benchmarks for Marketing & Managing Business Banking
  • How to Get the Most Out of the FDIC and Federal Reserve Board Web Sites
  • Plot Your Customers with Bancography Plan


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