Welcome to Bancography

Bancography provides consulting services, software tools and marketing research to financial institutions to support their branch, product and brand positioning strategies.

Bancography offers branch planning and network optimization services in addition to Bancography Plan, our market analysis and branch planning software tool.

In support of our clients’ current operations, Bancography performs primary marketing research to measure market and brand awareness, onboarding, satisfaction and attrition factors and provides product and profitability assessments.

To help institutions differentiate themselves in the marketplace, Bancography measures and evaluates the institution’s brand, both by calculating the value the brand provides the institution and by performing primary marketing research to gauge the institution's brand strength.